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Showing posts from March, 2014

12 million views for Obama's Appearance on Between Two Ferns

In case you haven't seen it, here's the video of President Barack Obama's appearance with Zack Galifianakis on his Funny or Die web series, Between Two Ferns: Between Two Ferns with Zach Galifianakis: President Barack Obama from President Barack Obama Folks can argue about the quality of the humor present in the clip. I personally found key snippets like the reference to North Ikea or drones funny, but it's hard to deny the fact that the clip has been viewed 12 million times in just one short 24-hour period or the level of meta-coverage for the piece as a wide range of news outlets including The New York Times , The Washington Post , and even the PBS News Hour have covered the President's effort to inject humor into his marketing of the Affordable Care Act. The video itself was the leading source of visits to healthcare.gov yesterday according to an update from The Washington Post . Whether the video will actually lead to additional sign-ups by those in